Farmer Golf Instruction
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Golf Lessons/Memberships
90-Day Coaching Programs
About Jay Farmer
Farmer Golf Instruction
Home
Golf Lessons/Memberships
90-Day Coaching Programs
About Jay Farmer
More
  • Home
  • Golf Lessons/Memberships
  • 90-Day Coaching Programs
  • About Jay Farmer
  • Home
  • Golf Lessons/Memberships
  • 90-Day Coaching Programs
  • About Jay Farmer

Build a more consistent swing with a clear plan.

 

Online coaching with Jay Farmer, The Golf Counselor, gives you a clear plan and ongoing support. Send swing videos, ask questions, and get personalized ongoing feedback and drills through your private Lesson Space—so you know what to practice and how to take it to the course.

Find the Right Coaching for You

The Golf Counselor Method

PLAN IT, SEE IT, FEEL IT, DO IT

 Every lesson follows a simple process built around your swing and your goals. Together, we’ll identify what matters most, help you understand the change, and give you a clear way to practice it. 

Plan It

We’ll identify your biggest priority, so you know what to work on first—and why.

See It

I’ll walk you through your swing on video so you can see what’s happening and understand what to change.

Feel It

You’ll get a drill or simple cue that helps you feel the movement we’re working toward.

Do It

You’ll put it into practice with a clear plan, then work toward taking it onto the course.

Video Golf Coaching

A Clear Plan for Your Game

 We’ll identify what’s holding you back and build a plan around your goals. Through video feedback and personalized drills, you’ll understand your swing, know what to practice, and get guidance as you improve.

Ongoing Support Between Practice Sessions

 Send unlimited swing videos and questions to your private Lesson Space.  Get feedback, encouragement, and drills tailored to your progress, with help building the routines and confidence to trust your game on the course.

Find the Right Coaching for You

90-Day Online Golf Coaching Programs

Foundation

VIP Immersion

Foundation

 

For golfers who want a clear plan and ongoing support to build a more reliable game.

  • Unlimited swing-video submissions 
  • Direct messaging with Jay, The Golf Counselor, through your Lesson Space.  
  • Personalized drills and practice priorities 
  • Video check-ins every other week 
  • Plan adjustments as your game improves

Flagship

VIP Immersion

Foundation

 

For golfers who want closer support with both their swing and the mindset to trust it on the course.

  • Everything included in Foundation 
  • Weekly video check-ins instead of every other week 
  • Weekly recorded mindset question from Jay, with your video response 
  • Personalized mindset coaching to build confidence, manage frustration, and commit to your shots

VIP Immersion

VIP Immersion

VIP Immersion

 

For golfers who want focused time working together in person, backed by ongoing online coaching.

  • Everything included in Flagship 
  • Dedicated in-person coaching focused on your game 
  • La Crosse–area or travel options 
  • Personalized practice plan to carry your progress forward 
  •  Continued support through your Lesson Space after our in-person work.

 

For golfers who want focused time working together in person, backed by ongoing online coaching.

  • Everything included in Flagship 
  • Dedicated in-person coaching focused on your game 
  • La Crosse–area or travel options 
  • Personalized practice plan to carry your progress forward 
  •  Continued support through your Lesson Space after our in-person work. 

Travel arrangements and any additional airfare or lodging costs are discussed during your consultation.

How to Get Started

1. Tell Me About Your Game

1. Tell Me About Your Game

1. Tell Me About Your Game

 Fill out the short coaching inquiry form. Tell me what you’d like to improve and where you’re feeling stuck.

2. Let’s Talk

1. Tell Me About Your Game

1. Tell Me About Your Game

 I’ll call you within one business day to discuss your goals, answer your questions, and help you choose the right coaching option.

3. Start With a Clear Plan

1. Tell Me About Your Game

3. Start With a Clear Plan

 Once you join, we’ll review your game and build your plan. You’ll get personalized drills, video feedback, and ongoing support through CoachNow.

What Unlimited Online Coaching Means

Keep Improving Between Lessons

 

You shouldn’t have to wait until your next lesson to know if you’re on the right track. Send swing videos and questions through your private Lesson Space  as you practice, and get personal feedback to help you make adjustments, build better habits, and keep moving forward.


Whether we work together online or combine video support with in-person lessons, your coaching continues between sessions. We’ll build on what’s working and adjust your plan as you improve—so you spend less time guessing and more time making progress you can take to the course. 


 Submit videos anytime. Feedback is normally provided within 1–2 business days. 


Find the Right Coaching for You

FAQ

How do I choose the right coaching plan?

 Start by filling out the short coaching inquiry form. I’ll call you within one business day to discuss your game, your goals, and the support you’re looking for. We’ll review the coaching options, pricing, and commitment so you understand what’s included before joining. 

How will we work together online?

 Once you join, I’ll set up your private Lesson Space and walk you through sending swing videos, asking questions, and viewing your feedback.  You’ll upload swing videos, ask questions, and receive personal feedback, drills, and practice guidance from me. Our conversations and videos stay together so you can revisit your feedback and see your progress.  We’ll use The Golf Counselor Method—Plan It. See It. Feel It. Do It.—to turn your video feedback into a clear practice plan. 

What does unlimited online coaching include?

You will send swing videos and questions through your Lesson Space, throughout your coaching program. You’ll get feedback on what’s improving, what needs attention, and what to practice next. That may be a quick coaching message, a drill, or a detailed video review, depending on what you need. Regular submissions help us track your progress and adjust your plan as your game develops. 

What videos should I send?

 Send one face-on and one down-the-line video showing your full body, club, and complete swing from setup through finish.  

How quickly will I receive feedback?

 Submit videos and questions anytime. When I’m available, you may hear back within minutes—or even seconds. Otherwise, I normally respond within 1–2 business days. Reviews generally take place on weekdays, so weekend submissions may receive a response on Monday or Tuesday. 


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